Abstract: The article traces evolution of political humor in popular Russian television game KVN in
1986–1999. The online survey, which involved 100 KVN fans aged 41–65, helped to figure out what
political sketches or gags are the most memorable and might reflect the problems of the period.
The author analyzes the show’s content taking into consideration the main political and economic
events which took place in the USSR during Perestroika and later in the Russian Federation in the
1990s. Having studied KVN’s archive video materials (1986–1999), a documentary series History
of Russian humor (2012), academic works of Russian and Western scholars, and mass media
publications on the game, the author noticed the change in humor modus during those years.
Tough criticism of the Soviet system combined with hopes for positive changes in the late 1980s.
The teams joked on domestic issues, corrupt politicians, disintegration, territorial losses, and
admired the Western lifestyle in the 1990s. The game seemed to be above politics, but indirectly
supported Boris Yeltsin during 1996 presidential campaign. KVN players were “homo sovieticus”:
they had common memories, background, and experience. The game worked as “soft power”
uniting teams from the former USSR republics in one cultural territory.
Abstract: The article analyses and summarises the experience of conducting the state final assessment
of undergraduate students in journalism with regard to the competence-based examination model.
The relevance of the study is related to the need to achieve systemic unity between the competencebased
concept of university training of journalists and its final stage that is the assessment of the
quality of the received education. Sinceprofessional competence has an integral activity nature,
the knowledge paradigm of the final assessment used for many years does not meet modern
requirements. The article describes the reasons and primary goals that determined the transition to
a new concept of the state examination at the Southern Federal University in 2021. The article
offers the rationale for choosing a case method as the main means of assessing the degree of
professional competencies among graduates, including examples of developed case tasks. To assess
the effectiveness of the applied innovative methods in 2021-2023 the authors surveyed 4th-year
undergraduate students in journalism and members of the state examination boards. An empirical
study enabled to determine the level of satisfaction of all participants in the educational process
with the new model of the final exam to identify the degree of its effectiveness, as well as potential
opportunities and ways to improve. The article presents the dynamics of the survey results and
their interpretation. The authors conclude that a practice-based approach should be used not only
in the process of training journalists but also in organising the final examination. Implementing
interdisciplinary case-based tasks allows graduates to demonstrate the degree of competency
formation provided by the educational program, which contributes to their confident entry into the
modern media.
Abstract: The research looks into a comprehensive analysis of the family portrayals in Russian feature films in terms of media education. This opens up a whole range of scientific research objectives that would allow such an analysis to be carried out: to define the family portrayals and their role in Russian feature films; to study philosophical and anthropological approaches to family and family upbringing in Soviet and Russian feature films; to determine the main genres of media texts in which the topic is reflected; to state media education objectives at each specific historical stage; to trace the transformational alterations in the family image created in Russian feature films; to consider social, cultural and political contexts of the theme including the media texts authors’ concepts of interpreting the topic in Soviet and Russian feature films; to define the typical family patterns presented in audiovisual texts; to specify media education goals at each historical stage; to predict further representation of the topic under study in Russian films of different genres. Moreover, it is essential that the research into the topic of family and familial relationships in Russian films should mainly focus on analysing the opportunities of studying such audiovisual texts that are an effective means of influencing various audiences, especially children and young people, in the context of media education.
Abstract: The article discusses using of generative neural networks in education, especially in legal
education, as an example, employing formal analysis in the context of the Russian legal system.
Neural networks are considered as a kind of media and hence the issue of using neural networks by
students is by nature a question of media education, its application, and its limits. The core
question is whether it is possible to give students the opportunity to use generative neural networks
when performing tasks like writing a diploma. Neural networks are considered as a kind of “new
media” that must be assessed in the context of the media philosophy dichotomy between “tool” and
“body”. The article reviews several scenarios of law students using neural networks and the
conclusion is provided that not in all cases it is inadmissible. However, in the cases that concern
the core competences that relate to understanding law as a phenomenon of information and
communication, it is inadmissible. Such core competences imply command of natural language and
writing reasoning skills. It is critical to take into an account the provisions of the legislation that
focus on the concept and purposes of education which clarify the matter on the formal side.
Ultimately, the “blackout test” is suggested to discern the cases were using of neural networks in
education is not possible.
Abstract: Based on content analysis (in the context of the historical, socio-cultural and political
situation, etc.) of texts published during the “stagnant” period of the Soviet Screen magazine
(1969–1985), the authors came to the following conclusions.
Of the wide range of Hollywood and British films, Soviet film distribution in the period we
analyzed included mainly films with an acute social message, critically showing Western realities.
Therefore, it is not at all surprising that these films received maximum support in the Soviet
Screen; articles by Soviet film critics emphasized the “progressive anti-bourgeois significance” of
these films. It is very significant that, even when reviewing American films, which seemed to be
completely far from politics, the reviewers of Soviet Screen demonstrated ideological approaches.
Of course, among the reviews of American and British films in Soviet Screen, there also
appeared texts that were devoid of a direct appeal to politics. “Apoliticalism” was especially evident
in reviews devoted to film adaptations of classical works, which often took place in the 19th century
and earlier.
Frankly entertaining Hollywood and British films were released into Soviet distribution in
the 1970s and the first half of the 1980s quite rarely. And here, Soviet Screen reviewers often
sought to distance themselves from edifying political and ideological assessments, concentrating on
a professional analysis of the artistic quality of this or that entertaining film.
In Italian and French cinema, the Soviet Screen consistently gave preference to political films
that “expose capitalist reality.” Of course, Soviet Screen, as before, could not ignore the works of
Federico Fellini, Luchino Visconti, Michelangelo Antonioni, Francois Truffaut and other
outstanding masters of cinema. But here, too, the magazine’s reviewers assessed their work mainly
within the framework of Marxist ideological principles, on the basis of which even the films of such
recognized masters as Federico Fellini were criticized.
The sharp rejection of Soviet Screen reviewers was often caused by entertainment films with
the participation of Jean-Paul Belmondo, which were reproached for promoting “supermanhood”
and violence. The Soviet Screen's reviews of famous French and Italian comedies were more
benevolent, but overall rather skeptical.
Of course, the range of Western films, for one reason or another, did not reach the Soviet
mass audience, was much wider than film distribution. And year after year, the editors of the
magazine selected examples for criticism of bourgeois society and imperialism: films of an anti-communist and anti-Soviet orientation, as well as films “glorifying the American military” and “whitewashing the Nazis.”
The openly entertaining part of Western film production has traditionally been viewed by the magazine mainly in a sharply negative light.
Soviet Screen did not ignore the topic of film sex, popular in the West in the 1970s. Of course, articles were published about films of this kind, condemning the “decomposition of the morals of bourgeois society.”
In articles in Soviet Screen about international film festivals and the current repertoire of Western national cinemas and weeks of foreign cinema in the USSR, there was also a clear division of Western cinema into “progressive” and “bourgeois”.
Abstract: Advancements in technology, along with increased internet and smartphone availability,
have resulted in a substantial global increase in social media usage. Social media functions as a
communication network. Following the COVID-19 pandemic, the importance of social media has
increased. Women can now engage in conversations, debates, and discussions on a wide range of
topics on different social media platforms. This study seeks to understand women's empowerment
through social media. This study examines the impact of social media on women's lives and its
potential to empower them. The researcher employed a quantitative research approach. The study
involves empirical research conducted via an online survey. This study collected primary data from
100 women living in Jaipur, Rajasthan. Google Forms included a Likert scale with closed-ended
questions. The data has been analysed using SPSS in the study. The study concludes that social
media empowers women through chances for empowerment, awareness-raising, and connecting
with others. It promotes women to exchange experiences, accomplishments, and resources and
enhances audience engagement through the use of hashtags. As internet usage rises, women are
becoming more informed about their rights and gaining access to novel opportunities. Social media
disrupts social gender conventions and advocates for a fair and just world.
Abstract: The paper aims to contribute to the advancement of the theoretical and conceptual
development of the field of media and literary studies, as well as to address the gaps, limitations or
controversies in the existing literature. The paper also explores how news genre and fiction format
affect the level and quality of interaction between the writers and readers of news stories, as well as
the impact and influence of news stories on the Nigerian society. The paper uses a qualitative
content analysis to analyse the news articles and fiction books that are selected for this study,
according to the criteria of news genres, fiction formats and interaction. The paper finds that the
hybrid fiction format is the most consistent and popular among the news genres, as it combines
and blends elements from different fiction formats. The paper also finds that the investigative news
genre is the most engaging and appealing among the news genres, as it provides in-depth, original
and exposé reports of hidden or controversial matters. The paper argues that news stories and
journalism genres are not neutral or objective, but rather social and rhetorical constructs that
shape and are shaped by the communicative practices and purposes of discourse communities.
The paper concludes that news stories and journalism genres are dynamic and evolving, as they
respond to the changing social, political and technological contexts. The paper also discusses the
implications, limitations and contributions of the research for the field of genre and media studies.
Abstract: In 2020, the world witnessed the coronavirus outbreak, a significant public health crisis
threatening human well-being and garnered global attention. The Credibility of media sources and
the accessibility of information became pivotal not only in terms of conceptual understanding but
also for safeguarding public health. A triad of stakeholders comprising scientists, medical
professionals, journalists, and ordinary citizens, all occupying distinct roles, formed a multifaceted
and interactive landscape for health information dissemination. The role of the media was
instrumental in simplifying complex aspects of the pandemic for the general public, fostering a
better comprehension of the situation, and promoting a rational response while discouraging
panic. This study analyses selected social media coverage of the COVID-19 pandemic and delves
into information visualization strategies and distinctive attributes.
Abstract: The article examines the essence of media culture, the degree of its impact on public life and
corporate activities in the market of photography services, describes the features of media culture
and the activities of young people in social media. Furthermore, it focuses on the principles of
media culture and its main trends within the information-oriented society. The results of the study
present the main mistakes that photo services businesses make in promoting, as well as ways to
avoid these mistakes, and offer recommendations on key social media platforms for companies that
provide photography services. Based on theoretical knowledge about the essence of media culture
and the specifics of social media promotion, the essential goal of media culture is to build an
identifiable brand and create positive emotions in current and potential customers. The presence of
media culture can be traced in almost all spheres of human activity. It has a significant impact on
human consciousness through the use of information technology in sociocultural processes.
The modern information system of society in the context of media culture necessitates taking
into account accumulated experience, as well as analysis of the theoretical and practical aspects of
human activity, which is why social media are of particular importance.
Abstract: Media consumption includes a lot of movies. Film and culture interact in complex ways.
Although art is meant to challenge established structures, mainstream Bollywood's profit-driven
objective sometimes requires it to fulfil specific promises to a wide audience, minimizing
disruption of traditional conceptions. A recent Indian film offers promise, though not much. They
dare to raise social taboos to challenge normative beliefs. Sameer Sanjay Vidwans’ Satyaprem Ki
Katha and Behzad Khambata's A Thursday offer a fresh take on the topics of date rape and the
failures of the system in addressing the pleas of survivors, highlighting concerns of neglect and
conspiracy. This study analysed films about rape and related issues and compared them to real-life
data. The study also involves an examination of how society attributes rape instances and the
experiences of survivors. It asserts that the Bollywood business has just started undertaking
initiatives to create a platform for discussing taboo issues that have previously been devoid of free
discussion. The observation suggests that contemporary films focusing on taboo issues are
grabbing larger audiences and thus achieving commercial success, in contrast to their
predecessors. This also signifies a shift in contemporary culture and attitude towards rapes and
related occurrences.
Abstract: Modern mobile technologies that allow the quick creation of short videos provide users with
ample opportunities to present their information in public space. Teenagers have become the most
active users of new forms of creativity, so their self-presentations on video platforms deserve
attention. This study uses content analysis to examine the features of Chinese adolescents' selfpresentation
on Douyin, the Chinese TikTok counterpart, and the cultural factors that determine
these features. We discovered that teenagers' self-presentation is characterized, firstly, by the
creation of a virtual identity based on the real one, secondly, by freedom in the choice of role
behavior, and thirdly, by the idealization of their image and various means of its formation.
In addition to the impact of social, commercial, and network values, we also found the influence of
traditional Chinese culture. Cultural stereotypes formed by upbringing are reflected in the forms of
self-presentation (from external style to way of thinking) by the modern younger generation on
social networks. We noted the role of celebrity culture in the daily lives of teenagers. In the future,
studying the role of Chinese adolescents in the social information system, especially at the stage of
changes in their self-perception and self-presentation, seems relevant.